Typography / Final Compilation & Reflection
Typography / Final Compilation & Reflection
July 20, 2024
22/4/2024 – 21/7/2024/ Week 1 – Week 14
FANG YAOYUE/ 0372006
Bachelor of Design (Honours) in Creative Media
Final Compilation & Reflection
INSTRUCTIONS
Task 1: Exercise1: Type Expression and Text Formatting
Task 2:Exercise2: Text Formatting & Expression
Task 3:Exercise3: Type Design and Communication (Font Design)
SUBMISSIONS
TASK 1 / Exercise 1: Type Expression
22/4/2024-17/5/2024(Week1-5)
FIg 1.0 Final Type Expression - JPEG
FIg 1.1 Final Type Expression - PDF
FIg 1.2 WEEK4 The final presentation effect
Fig. 2.0Text Formatting Design with grid（JPEG)
Fig. 2.1Text Formatting Design with grid(PDF)
FIg 2.2Text Formatting Design(JPEG)
Fig. 2.3Text Formatting Design(PDF)
Formatting Details:
HEAD LINE
Font/s: ITC New Baskerville Std Bold Italic (Headline), ITC New Baskerville Std Roman (Subheadline), ITC New Baskerville Std Bold (Byline)
Type Size/s: 54 pt (Headline), 36 pt (Subheadline), 14pt (Byline)
Leading: 64.8 pt (Headline), 44 pt (Subheadline), 16.8 pt (Byline)
Paragraph spacing:-
BODY
Font/s: Univers LT Std 55 Roman
Typ Size: 9pt,
Leading: 11 pt
Paragraph spacing: 11 pt
Characters per-line: 45
Alignment: Left aligned
Margins: 12.7 mm top+left + right, 50mm bottom
Columns: 3
TASK 2 / Typographic Exploration & Communication
27/5/2024 - 10/6/2024/ Week 6 - Week 8
Fig 3.0 Editorial Text Formatting Design (JPEG)
Fig3.1 Editorial Text Formatting Design (PDF)
Fig 3.2 Editorial Text Formatting with Grid (JPEG)
Fig 3.3 Editorial Text Formatting with Grid (PDF)
Formatting Details:
LAYOUT DESIGN:
Font/s: ITC Garamond Std
Type Size/s: 21 pt ("Bauhaus"), 21 pt ("Modern"), 21 pt ("The Role Of & Culture"), 21pt ("Thought on")
Leading:-
Paragraph spacing:-
HEAD LINE:
Font/s: Univers LT Std
Type Size/s: 18 pt
Leading: 21.6 pt
Paragraph spacing:-
BODY:
Font/s: Futura Std
Typ Size: 9 pt
Leading: 10.8 pt
Paragraph spacing: 11 pt
Characters per-line: 46
Alignment: Left aligned
Margins: 12 mm
Columns: 3
Gutter: 5 mm
TASK 3 / Type Design & Communication
10/06/24– 21/07/24 (Week 9 – Week 12,13)
Fig 4.1 Screen grab in FontlLab
Fig 4.2 Task 3: Type Design & Communication "UnBridge" (JPG)
Fig 4.3 Task 3: Type Design & Communication "UnBridge" (PDF)
Fig4.4 Final Poster Design (JPG)
Fig 4.5 Final Poster Design (PDF)
REFLECTION:
Experience:
As the semester came to an end, time passed quickly and every day was very fulfilling. In one semester's study, I learned a lot of unprecedented knowledge, such as the use of multiple software. The drawing of sketches, the drawing of procreate on tablets are not something you can learn in high school.
Observations:
Font design is more about the observation of fonts and the control of details. Through this assignment, I have a more comprehensive understanding of the art and charm of fonts, and I combine my favorite elements with fonts. Finally, form a font of my own, and then use this font to make a poster that I like. I think this is the meaning of this assignment.
Findings:
I have found that a good font needs to be modified and corrected ten times, hundreds or even thousands of times. If a font is too big or too small, or the lines are not smooth and uniform, it will be out of touch with other fonts, and such fonts are not beautiful, whether it is fonts, in other areas of design, punctuation is also the same. In the end, I would like to thank Mr.Max and Mr.Vinod for their instruction. This semester is coming to an end. It has been a very fulfilling semester.
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